The Southern Cross Mark
Certifies the material
Applied to Australian Cloth — the fibre, the process, the mill. Mills and cloth producers hold the Mark.
The Southern Cross Seal ← you are here
Certifies the maker
Applied to cultural works — tangible and intangible. Cultural practitioners hold the Seal via their UPI and CP Register.
The Seal — what it looks like
The Southern Cross Seal is a certification mark registered with IP Australia. It appears on your product hang tag, your Marketplace listing, and your Digital Product Passport. Every Seal carries a scannable QR code linked to your Registered Provenance Credential — so any buyer, brand, customs officer, or government body can verify your work instantly.
The Seal may only be used by verified practitioners holding a current UPI. Misuse is actionable under the certification mark. The guidelines for correct use are publicly available — download them below.
The Southern Cross Seal · IP Australia certified mark
Issued to verified UPI holders only · Misuse is actionable
What the Seal certifies
When a buyer scans the Seal on your piece, they see: who made it, where, from what, by what method — and a verified record that you are receiving a fair return. That is the full hallmark.
The Seal is linked to the Digital Product Passport. From mid-2028, every piece carrying the Seal is automatically compliant for EU export — without additional data collection by you. Register once. CWA transmits your verified chain to every downstream platform automatically.
What every Seal records — the 5 EU data fields
EU ESPR Textiles Delegated Act · mid-2028 compliance deadline
What the Seal gives you
Here is exactly what happens when you register as a CWA Practitioner Member, get your UPI, and activate your Southern Cross Seal.
Step 1
You get your UPI
Your permanent maker number. SCR-XXXXX. Issued by CWA after independent verification. Yours for life.
Step 2
Your Seal is active
Every piece you register from this point carries the Southern Cross Seal. Scannable QR code. Verified provenance. Permanent record.
Step 3
Your storefront opens
Your verified practitioner storefront on the Southern Cross Marketplace. Listed by category. Visible to buyers, institutions, tourist centres, galleries, and museums.
Step 4
You access commissions
Browse Open Commissions. Submit proposals for paid Cultural Work Commissions. CWA facilitates the match. You never contact the commissioner directly.
Step 5
Your provenance earns royalties
When a brand uses your provenance story commercially, a Provenance Rights Brand Licence is required. Royalties flow automatically back to you along the seven-link chain.
What it looks like in practice
This is what the Southern Cross Seal enables. Every verified practitioner gets a storefront, a listing standard, and a product label — all with your UPI and Seal embedded. Here is exactly what yours will look like.
Who can get the Seal
01
Textiles
Handwoven cloth · fibre · lace · embroidery · natural dye
02
Fashion
Bespoke garments · millinery · accessories · made-to-measure
03
Jewellery & Adornment
Fine jewellery · silversmithing · goldsmithing · enamel
04
Leather Works
Bespoke footwear · saddlery · bags · small leather goods
05
Industrial Crafts
Metalwork · blacksmithing · glasswork · ceramics · woodcraft
06
Heritage & Home
Ceramics · studio glass · woodwork · stone · paper arts
07
Cultural Objects & Crafts
Story cloth · ceremonial objects · cultural instruments
08
Creative & Cultural Works
Painting · sculpture · printmaking · installation · digital
How to get the Seal
1
Join CWA as a Practitioner Member
First six months free. Your membership is the gateway to the Southern Cross Registry and everything it provides.
2
Complete your Provenance Registration
Your discipline, location, production method, and material. All five EU data fields captured at registration.
3
CWA verifies and issues your UPI
CWA independently verifies your registration. Your UPI is issued. Your Southern Cross Seal is active from this moment.
4
Register each work — Seal applied
Every piece you register receives a Registered Provenance Credential with the Seal embedded. Scannable. Permanent. Ready for the Digital Product Passport.
Sign up now · First 6 months free
Join CWA as a Practitioner Member. Get your UPI. Activate your Southern Cross Seal. Open your verified storefront. Access Open Commissions. Build your provenance record from today.
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